Calling in a Storm – Forecasting and Business Planning in Uncertain Times

By |2020-07-23T02:17:34+00:00July 23rd, 2020|

A couple of years ago, I answered a phone call as I was packing to evacuate our home, due to an impending hurricane. Irma was a category 5 hurricane, and it was predicted to hit our area within a few days. The call was on behalf of a TV manufacturer, who was checking in on